As a true True Blood aficionado I really dig this promotional campaign by HBO for the release of the Season 3 DVD. The host of the promotion video invites you to the interactive website where you are encouraged to take a closer look. To enter the contest you actually have to zoom in on the video sequence and discover clues that are relevant to Season 3. By finding and tagging all the 60 clues you can win an ultimate True Blood fan experience trip to the States.

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